In this weeklong project, I started by completing exploratory sketches based on the Visual Brand Language (VBL) of Little Tikes and Kitchen Aid. I then utilized these digital sketches to complete thumbnails based on the VBL and primitive shapes. Finally, I utilized perspective to give dimension to some of my best thumbnail sketches and came up with some primitive forms based on the Little Tikes and Kitchen Aid brand.

Little Tikes Brand Analysis Sketches

Thumbnail Sketches

Little Tikes Primitive Sketches

Kitchen Aid Brand Analysis Sketches

Thumbnail Sketches

Kitchen Aid Primitive Sketches